Cazoo saddles as much as turn into headline sponsor of Derby Pageant – Automobile Seller Journal

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On-line automobile retailer Cazoo has turn into the primary sponsor of the Derby Pageant.

The partnership – for an unspecified variety of years – provides it unique naming rights for the eight races of the competition, which this 12 months takes place on June 4 and 5.

The brand new partnership settlement with the Jockey Membership, which runs Epsom Downs Racecourse, bolsters Cazoo’s main sports activities sponsorship even additional.

It already has multi-million pound shirt sponsorship offers with Premier League soccer groups Everton and Aston Villa and is an official associate of the English Soccer League.

As well as, it has turn into principal sponsor of the Rugby League World Cup plus The Hundred cricket match, and has lent its title to numerous snooker occasions together with the Gamers Championship, Tour Championship and World Grand Prix.

Cazoo replaces Investec as Derby Pageant title sponsor, which had supported the occasion since 2009 in an settlement because of proceed till 2026. Nonetheless, Investec stated final July that it was ending the deal early.

Earlier sponsors have been Vodafone and Ever Prepared.

All of the Derby Pageant races might be proven dwell on ITV and the partnership can even give Cazoo year-round publicity and branding rights throughout all of the Jockey Membership’s different 15 primary racecourses.

Cazoo founder Alex Chesterman stated: ‘We’re delighted to be sponsoring the Cazoo Derby Pageant – one of many greatest occasions in horseracing and the second-biggest spectator sport in Britain.


‘We sit up for partaking with racing followers across the nation by this intensive partnership with the Jockey Membership and to delivering the most effective car-buying expertise to horse-racing followers throughout the nation.’

Nevin Truesdale, chief government of the Jockey Membership, stated: ‘Cazoo is a extremely formidable and profitable development model that matches our ambitions for the way forward for the world’s most well-known Flat race.

‘You can’t overstate the significance of the Cazoo Derby to our sport globally and it’s very important we work with a associate captivated with bringing that to life within the years forward.

‘I’m delighted to welcome the Cazoo staff to the Jockey Membership and horse-racing as a sport.’

Cazoo timeline

Click on on the date to learn the total story

Mar 2021 – Cazoo takes swipe at automobile sellers branding them ‘untrusted’ and ‘completely impaired’ in investor pack

Mar 2021 – Cazoo confirms plans to record on the NYSE by way of a merger with Ajax, a particular goal acquisition firm.

Feb 2021 – Cazoo acquires German subscription service Cluno and plots European enlargement. As a part of the deal it says it will likely be shifting its HQ to Germany.

Feb 2021 – Stories recommend Cazoo founder Alex Chesterman cashed out £100m of shares within the final spherical of fundraising which was introduced in October 2020. Agency refuses to remark.

Feb 2021 – Rumours floor that Cazoo is planning a inventory market flotation in New York at a possible valuation of £5bn. The figures baffle trade consultants.

Feb 2021 – Cazoo snaps up Sensible Fleet Options, a car reconditioning and storage specialist which operates from 4 websites and has 500 employees.

Dec 2020 – Cazoo buys automobile subscription service Drover for an undisclosed sum with a plan to supply subscriptions to the used vehicles on its platform.

Nov 2020 – Founder Alex Chesterman takes a swipe at automobile sellers saying the present gross sales mannequin is ‘flawed at each stage’ in an interview with The Occasions.

Oct 2020 – Cazoo posts £19m loss for first 12 months of enterprise in response to accounts filed at Firms Home.

Oct 2020 – Cazoo publicizes an additional £240m in funding taking the overall raised to £450m at a valuation of £2bn for the net retailer.

Sep 2020 – Cazoo accused of online-only U-turn because it begins turning former Imperial websites into ‘Buyer Centres’ and plans many extra across the nation.

Jul 2020 – Automobile Seller breaks the story Cazoo is about to purchase Imperial Automobile Supermarkets. A day after our story breaks, the agency reveals the deal has been finished.

Jun 2020 – Cazoo indicators deal to turn into shirt sponsors of Everton in a deal rumoured to be price almost £10m. It quickly follows it up with the same cope with Aston Villa.

Mar 2020 – Cazoo publicizes one other £100m in funding, taking the overall raised to £180m. DMG Ventures, the enterprise capital arm of the Day by day Mail, piles in as a part of the fundraising.

Feb 2020 – Leaked Cazoo investor pack reveals used automobile vendor plans to promote 217,000 used vehicles a 12 months by 2025. Predicts it is going to lose £70m in first three years.

Dec 2019 – Cazoo launches and publicizes a complete of £80m in funding from enterprise capitalists Common Catalyst and Mubadala Capital.

File image exhibits Camelot, ridden by Joseph O’Brien, left, profitable the Investec Derby on the second day of the 2012 Investec Derby Pageant

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